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Sophisticated guidance to national, regional, local, social and trade media.
Media Relations is a necessary component of any IR campaign.
A positive article in a major business publication or a forward-looking interview on a financial cable station can generate
a new level of investor interest in a company, its management
and products.
CFSG1 has well established contacts with major media such
as Business Week, Fortune Small Business, Forbes, Dow Jones,
Reuters, Wall Street Journal, CNBC, Bloomberg TV, New York
Times, Financial Times, Investor’s Business Daily, Fox
News, as well as with numerous local, regional and trade media.
Through these contacts, we target key financial and business
journalists for articles about the company or interviews with
management.
We also:
- Prepare clients for guest-spot appearances on network,
cable and internet programs.
- Organize news conferences.
- Manage media events to promote a new product or service,
open a new facility or introduce new management.
- Research and write news releases, byline articles, case
histories, feature articles, broadcast scripts, media advisories,
pitch letters, and other materials used in working with
the media.
- Prepare materials and coordinate media interviews at
trade shows to gain maximum exposure for products and services.
CFSG1 Media Relations is also readily available to provide strategic
direction, counsel and media training of clients when they face
interview opportunities or confront circumstances that may be
difficult to discuss.
Social Media
The CFSG1 Social Media Department helps clients engage in and purposefully use social media venues. We can help establish your presence on various social media sites, run campaigns, create and update a blog for your brand or company, maintain status and information on a specific schedule, and increase your visibility with your online audience. Let us create a digital identity for you that takes advantage of all the benefits social media has to offer!
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